Maybe it’s no surprise, then, that WeWork is now also investing a so-called superfood company that was created several years ago by big wave surf star Laird Hamilton, who Neumann was apparently surfing alongside just last week. How much WeWork is investing in the startup, Laird Superfood, is not being disclosed, but according to the food company, the money will be used to fuel product development, acquisitions, and to hire more employees. A press release that was published without fanfare earlier today also notes that Laird Superfood products will be made available to WeWork members and employees at select locations soon. The company suggests adding one teaspoon of the mushrooms each day to one’s coffee, tea, or health shake. For WeWork’s part, the investment isn’t the first that has seemed somewhat far afield for the company.
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- 2 weeks ago