Roku’s ad-supported free streaming channel is expanding. While before the channel offered free-to-stream movies and news, it will now feature live and linear sports and entertainment content, the company says. As of earlier this year, The Roku Channel added live news from ABC News, Cheddar, Newsmax, Newsy, People TV, Yahoo, and most recently, The Young Turks, from the TYT Network. The additions come on the heels of Roku’s Q3 earnings, which saw the company beat Wall St. expectations on hardware, but saw platform revenue falling short – causing the stock to drop. A key part of that strategy is The Roku Channel, which opens up Roku’s platform to a wider audience, and allows the company to sell ads against content.
- 5 months ago